Geothermal Benefits Okay. So maybe we are a little biased. But we at Nicholson Heating & Cooling are hard-pressed to think of anyone in West Branch who couldn't profit from a WaterFurnace geothermal heating and cooling system. WaterFurnace geothermal systems are proficient, energy-saving, and earth friendly heat pumps West Branch homeowners - or anyone - can buy. With a WaterFurnace geothermal system from Nicholson Heating & Cooling, you'll experience... Increased comfort. Because WaterFurnace geothermal systems distribute air with incredible precision, hot and cold spots are taken away. Decreased monthly expenses. Because a WaterFurnace geothermal heat pump operates much more effectively than conventional heating and cooling systems. Reliable performance. With other traditional heat pumps and air conditioners that are often broken due to rain, snow, ice, debris, temperature extremes, and vandalism, our geothermal systems are not susceptible to those conditions because of their indoor installation. Environmental stewardship. Given that our geothermal systems are eco-friendly heat pumps, emitting no harmful gasses such as carbon dioxide, carbon monoxide, or other greenhouse gasses. Quiet operation. Because there's no noisy outdoor unit! No wonder more and more people in West Branch are turning to Nicholson Heating & Cooling for their WaterFurnace geothermal needs.